There are many paid services on the Internet for such a check. Let's take a look at a free version of such an analysis: 5 signs of a fake Instagram account.
The blogger himself comes to you with the initiative to barter
Bloggers with a real loyal audience value their time. Even
for influencers with few subscribers, planning and content planning are
inherent. Signing up for a post is a common practice, and you can sign up for
big bloggers for more than a month.
If a blogger himself writes to you with an offer (or even
persuasion) to barter, this is a reason to be wary. Chances are high that after
sending the goods by barter, the blogger will disappear without placing an
advertising post or story.
The
blogger has a bad reputation in the professional environment
You can check whether the chosen blogger has let his
advertisers down on the Get Blogger platform or in the Instalogia Chat in
Telegram. It is a good idea to read reviews before paying for ads. Check out
how conscientiously the influencer fulfills its obligations, whether it meets
deadlines and how quickly it provides statistics on an ad post. If a blogger
has not followed the terms of the contract at least once, think about whether
it is worth giving money to such a person of mood.
Same
type of comments under posts
If you go to the post of any famous blogger, you will see
that there can be no absolutely positive opinion about a famous person. Under
any post, you will find both positive and negative comments. Bloggers who have
used cheat and chatbots have comments that look the same and exceptionally
good.
The blog has no concept
Instagram is oversaturated with influencers. Finding your
niche is one of the few paths that will secure an interested audience. If the
blog you have chosen does not have a general concept, and the whole description
of the blogger's creativity comes down to “lifestyle” and “blogger”, then most
likely you have a wound-up account. Precisely because such blogs are not
interesting - they are difficult to promote, and promotion is one of the
development options. We also advise you to pay attention to filters - it is
inexplicable, but the fact is that in such non-conceptual blogs, authors like
to abuse captions, vignettes, and effects.
The ratio of likes and subscribers
An account with very high engagement has a "Like"
percentage of over 10% of its followers. There is a second option for such
indicators - a good promotion. You can check this by analyzing the blog
content. Quality content gets a good response. If the visual component of the
blog leaves much to be desired, and the comments are of the same type and are
positive, then most likely you have a wound-up account.
Output
Working with bloggers is an interesting but challenging process.
You need to invest your money in high-quality and good integration only after a
preliminary check of the opinion leader himself. For the initial analysis, use
our points and for deeper - do not take to try specialized services and
platforms.
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