How to increase your Instagram followers?

 5 ways to increase your Instagram followers

1. Unity of style

Try to keep your photo and video content in the same style. This also applies to text content - develop your own style of presentation, come up with chips, a special appeal, or goodbye to subscribers and work in this style. For posts from the same category, write captions to grab the attention of users.

To find out what kind of material will cause a response, you need to start not with quickly filling the page with content, but with a promotion strategy. We recommend that you have a clear posting strategy, at least for a month. This will make it easier for you to stay consistent.

2. Moderate posting.

Imagine that you have 2 friends: Vova and Sasha. Vova went on vacation and posts 20 posts a day (annoying, isn't it?). Sasha posts once a month, and you don't know at all what's going on in his life. Both are extremes. Remember that your followers are people, put yourself in their shoes. Publish in moderation, so as not to get bored, but also so that you will not be forgotten. If you have a lot of interesting content - use stories or make carousels with several photos in one post.

From one to three posts per day to one post once a few days - that's the optimal right for these social networks.

3. Beauty.

Beauty will help to increase the number of followers on Instagram and at the same time save the world. This social network was originally created for photo sharing. Its interface is geared towards this: a large image and a limited number of characters as a description. That is why it is so important to use beautiful, bright photos here - users pay attention to the first of all.

If you want to receive really high-quality photos even on a smartphone, use our life hacks:

Composition.

This is the first thing you should pay attention to when photographing. The framing rules are the same as in the visual arts. Here are some of them:

• If you have a moving subject in the frame, leave space in front of it. The same applies to the direction of gaze and rotation of the body of the person being photographed;
• Our eye, looking at the image, moves along with it from left to right, so it is better to place the semantic frame in the right corner.
• Don't overwhelm the horizon;
• The most successful point for photographing a person in full growth is at waist level, for a portrait - at eye level;
• Use the golden ratio. Turn on the grid in the camera settings and try to keep the photographed object at the intersection of the lines. An eye-pleasing frame will gain more likes and help to increase the number of followers on Instagram yourself.

Lighting.

• Try to avoid flash, its “freezes” objects;
• Do not take pictures against a light source: windows, sun, etc.;
• On a bright day, the frame turns out to be overexposed, but with a stormy sky - with excellent saturation;
• If the lighting is poor, direct the flashlight onto a sheet of white paper to create a reflector.

Subject and subject shooting.

• Use crop instead of zoom;
• Take a series of shots of the same scene and then choose the one that works best;
• Choose an interesting angle;
• When shooting a moving subject, be proactive: aim the camera where the subject will be in the next moment.

4. More life!

Social media requires us to be open, and business accounts are no exception. It is in this network, like in no other, that you need to show behind-the-scenes photos and videos:

• Tell the story of the brand;
• Share your difficulties and successes;
• Use a “live” language;
• Arrange live broadcasts;
• Layout stories.

Here, no one is interested in photos from photo stocks; real-life accounts are gaining popularity. The same applies to solve the problems that customers have. Solve them on the page, do not take them to the "PM". Let everyone see that you are always open and ready to help.

5. Uniqueness.

Nobody will definitely read copy-paste posts and watch stock content on Instagram. The world is moving towards unique content. You are an expert in a certain field, and they expect from your original text and photographs. Do not be afraid to share information: this way you will gain user trust and can increase the number of followers on Instagram on your own.